"AUDITOR:'After analyzing the Profit
& Loss statements of your branch for the last five years, we are
finding that this branch has accelerated its pace of net
profitability in the last financial year only. What's the secret
behind this success?' PSU BANK OFFICER:'Good customer services and
fruitful wealth management suggestions to customers.' PSU BANK
MANAGER:'Yes, that's the truth in any rural branch. If you give good
customer services and wealth management suggestions to one customer,
then that customer will bring in around ten new customers to your
branch.'"-Arindam Sain
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